AvalonKing’s 4th July Sale II

Situation

Independence Day was fast approaching and AvalonKing needed to get a kick ass 4th of July campaign in gear. This is a massive opportunity for online sales in the US.

Task

Develop a look and feel for the July 4th campaign on-line. This included the campaign lock-up design, choosing the right background image that would feature on the sites home page, social media channels and digital marketing assets like DM’s etc.

First draft of designs for the lock up.

Action

To start it off… I had to combine the AvalonKing Logo with some sort of representation of the USA. Be it a bald eagle, Stars and Stripes or the American flag. Once I had the design nailed… I looked into the background imagery. Pieced the two together and BINGO. We have our core campaign elements.

Final campaign lock up:

I produced a Campaign Lock Up, Event headers and avatars for FB Instagram and Twitter. Web site landing page event header. Direct mail header and main body imagery. 6 x HTML5 animated banners in various sizes for desktop and mobile devices.

The Offer

Purchase 2+ Armor shield IX kits and get 30% OFF. PLUS an additional Prep Shampoo and Wash Mitt absolutely FREE.

 Talk to me about your next project.

Quotes available on request.

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